ABOUT US

 

showroom scene

 

We opened for business in 1949 as Price Brothers Service Station, a Sinclair gas station.
The war was over and the post-war boom was beginning. Jobs were being created and
people had money to buy cars and money to buy extras for their car. Only one problem!
There was no place around to find car accessories and few accessory items were being
manufactured. Our founders, Ed Price Sr and Fred Price Sr, saw a golden opportunity
to fill a need after several of their gas customers began asking where to find automotive
accessories. Accessories in those days were such things as extra taillights, mirrors, chrome
exhaust tips, ventshades, fuzzy dice, continental kits for cars and so forth. So Ed and Fred
opened Price Brothers Auto Supply Co. and began stocking accessories. The business
grew like a weed, so much so, that in the 60's, they closed the service station and put
all their time and resourses into the wholesale and retail auto accessory market. From the
second warehouse distributor of auto accessories in N.C. to go into business to "Western
Carolina's Largest Accessory House" in the 60's, we have now progressed from regional
sales to a national supplier. From fender skirts, headlight shields and hood ornaments in the
50's to intakes, nerf bars, ventvisors and car bras in the 90's, we continue to ad lines and
quality merchandise. Our oldest line is Auto Ventshade Co, becoming a w/d in 1952. We
last year became the longest survivor of all Auto Ventshade's distributors, becoming their
oldest customer still in business and also one of their largest.

In 1978, major changes began to occur. Our name changed to Price Automotive Warehouse
Co. when Fred purchased Ed's part of the company. Then in 1985, Fred Sr passed away
from cancer (Ed died in July of 1997) and Fred's family purchased the business and
incorporated in December of 1985 as PRICE AUTOMOTIVE WAREHOUSE INC.
Since then, our growth and progress has been phonomenal. We have Quadrupled our
inventory, increased our lines, expanded our coverage area, lowered prices and improved
our service. We have went High Tech from No Tech. In 1985, we had no computers and
did everything manually. We now have 4 complete ultra modern computer systems which
includes: Datatron's Complete Business System which automated our invoicing, Sales,
inventory control, ordering, payroll, accounts recievable and warehousing functions. We
also installed a professional desktop publishing system and now create our own catalogs,
flyers and this web page using Adobe Photoshop, Pagemaker.
Then we installed a state of the art UPS owned computer system, at the time installed it was
the first of its kind in North Carolina. We also have computers which process credit card
transactions. Last, but not least, we are leading the way among High Performance and
Accessory Warehouses by going on the World Wide Web.Now regular customers will be
able to order on line from a separate web site, check stock and price. We also are a subscriber to DCI's Catalog Rack which allows you to have performance cataloging for over 30,000,000 applications at no cost.
.Price Automotive employees and families in Fall 2004

But Service and Our people are our most important resource. We pride ourselves on
hiring and keeping high quality people. Above is many of our employees and families. Our Key People are:
Fred Price Jr., President (42 years)
Lee Pennell, Vice President and Secretary, Treasurer (20 years)
Barbara Price, Personnel Manager (18 years)
Debra Pennell, Advertising Distribution (8 years)
Darrell Triplett, Sales and Warehouse Manager (16 years)
Synnove Buell, Receptionist and Web Sites (1 year)
Robbie Lewis, Sales Dept (New)
Todd Costner, Delivery (New)
Tommy Phillips , Delivery (3 year)
Rachel Haggist, Delivery, Accounts Recievable (9 years)

Darrell, Warehouse Manager

Above: Darrell Triplett, Warehouse Manager Below: Accounts Rec/ Payable Manager, Rachel Haggist

Rachel in Accounts Recievables

We try to treat each of our customers with respect and dignity, regardless of how much
or how little they buy. Where some warehouses may want all or none, our thought is
that it all ads up. Our founders, being devout Christian people, instilled in us the values
we try to live up to and treat people the way we wish to be treated. That has helped us to
be proud that we have a small employee and customer turnover.

We think you will also be pleased with us. Let us help you get started with us.

The pictures below were taken in Fall 2004 at Price Automotive Warehouse Inc during a cookout and awards ceremony
given to us by Lund International, recognizing us as the oldest existing Auto Ventshade warehouse distributor. We first sold
ventshade products in 1952. We also are the largest Eurosport Daytona warehouse distributor in the United States. We have been featured in national magazines such as Counterman and Auto Trim and Restyling.

Lund gives Price Automotive award for being oldest existing distributorLund International throws shindig for Price Automotive

PRICE AUTOMOTIVE WAREHOUSE INC OFFERS:
Discounts and Competitive Pricing
70 Quality Lines of Merchandise
90% Fill Rate
2 Outside Salesmen
Inside Phone Sales
UPS orders shipped Same Day (if by 3PM)
Next Day UPS to all of N.C., S.C., Southern Virginia, northern part of east Tennessee.
Deliveries by Our Own Trucks to Certain Areas in 4 States with no minimum in most cases)
Computerized Planagrams and Suggested Inventories
Free On Line Stock Check, Price Check, Ordering, Cataloging (limited) with password access
Free Use of CatalogRack.com performance on line catalog with most major brands.
Our Own Catalog as well as Factory Catalogs on most Lines
Retail Catalog program
Monthly Specials
Display Material
Stock Adjustments
Liberal Prepaid Freight Policies

 

 

Copyright © 2006 Price Automotive . Design & Hosting by RDP Unlimited.